What?

I was just sitting in my bathroom. We just finished with a nice remodel, new sink, new floor, new walls. It looks really good, if I do say so myself. However, I as sitting there looking at the beautiful new towels that are hanging on the new polished chrome towel rack, they are beautiful, they still have the tags on them, which brings me to what? The tag says the recommended method of washing these towels is to DRY CLEAN THEM!!! What???? What??? Dry clean towels? What??? What??? What????